How Reason Almost Lost Its Mind
The Strange Career of Cold War Rationality
How Rationality Was Reengineered
Co-authored with Paul Erickson, Judy L. Klein, Lorraine Daston, Thomas Sturm, and Michael D. Gordin, How Reason Almost Lost Its Mind explores how the Cold War reshaped the very idea of rationality. What counted as “reason” became a tool for science, policy, and even survival in a world defined by nuclear threat.
In the shadow of the bomb, rationality itself had to be reinvented.
— Rebecca Lemov
—
Overview—
The Cold War’s New Definition of Reason
When I worked on this book with my co-authors, I discovered how something as basic as “reason” can be redefined by history. During the Cold War, rationality was no longer just a human virtue. It became a strategy — a way to calculate, predict, and survive in a time of unprecedented danger.
This book traces how rationality was recast in the language of computers, game theory, child psychology, and nuclear strategy. It shows how those shifts transformed science, politics, and the way we still think about reason today.
—
Why This Book Matters—
When Thinking Became Survival
This book asks what happens when thinking itself is pressed into service as a weapon. Understanding that story helps us see how today’s definitions of logic, efficiency, and “rational choice” grew out of Cold War fears — and why they still shape debates about policy, science, and even daily life.
—
Key Themes—
When Rationality Was Redefined
In this book, my co-authors and I explore how reason was retooled during the Cold War. I’ve always been drawn to the question of how big ideas shift when they’re put under pressure — and few ideas have been under more pressure than rationality itself.
Along the way, we explore themes like:
- Game theory and nuclear strategy as models for survival.
- Computers and cybernetics as new metaphors for the mind.
- The role of science in defining what counts as “reasonable.”
- The lasting legacy of Cold War rationality in today’s politics, economics, and culture.
What strikes me most is how fragile the concept of reason turned out to be. It was stretched, bent, and recast to fit the anxieties of the nuclear age — and those changes still echo in how we think today.
So let me tell you who we had in mind as we wrote.
—
Who This Book is For—
For Those Who Wonder How We Define Reason
I wrote this book with my co-authors for readers who want to see how even “reason” itself can shift. During the Cold War, rationality was recast in the language of survival and strategy and as something that could be calculated. If you’ve ever wondered what we really mean by reason — or how its meaning has changed — this book is for you.
It’s also meant for:
- Professionals — historians, political scientists, policy analysts, and anyone working where logic and decision-making guide high-stakes outcomes.
- Curious readers — people who want a story that connects the Cold War to the way we think today.
- Those reflecting on reason itself — readers who want to question what it really means to be “rational.”
This book isn’t meant to reduce the Cold War to theory. It’s an invitation to think more deeply about what we mean by reason — and how fragile even our most trusted ideas can be.
—
Editorial Reviews—
Praise for How Reason Almost Lost Its Mind

—
About the Author—
Meet Rebecca Lemov
Rebecca Lemov is a historian of science at Harvard University whose work explores the hidden history of data, technology, and the behavioral sciences. She has also been a visiting scholar at the Max Planck Institute for the History of Science.
She is the author of four books, including World as Laboratory, Database of Dreams, How Reason Almost Lost Its Mind (co-authored), and The Instability of Truth. Her writing has appeared in national and international outlets, and she speaks widely on the past, present, and future of truth.
Rebecca combines deep archival research with a commitment to making complex ideas accessible. Whether writing, teaching, or speaking, she invites audiences to look beneath the surface and question the stories that shape their lives.
—
Explore More—
Other Books I’ve Written
Each of my books takes a different path into a similar set of questions — how our perception of truth shifts, how people are influenced, and how we try to make sense of it all. If this book sparked your curiosity, you might find something in the others, too.

The Instability of Truth
Brainwashing, Mind Control, and Hyper-Persuasion

Database of Dreams
The Lost Quest to Catalog Humanity

World as Laboratory
Experiments with Mice, Mazes, and Men